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CCXP-certified methodology

Your CX initiative is worth millions. Now prove it to your CFO.

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×Skip learning 20+ prompt templates
×Skip researching CX frameworks
×Skip structuring the storyline
×Skip designing presentations
×Skip building ROI formulas
Build My Case in 5 Minutes

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Acme Retail · CX Business CaseReady to share
Situation
Customer loyalty is the most underleveraged asset

Retaining existing customers is 5–25x less expensive than acquiring new ones, yet post-purchase experience remains unstructured.

Complication
14% YoY churn is eroding $2.4M annually

NPS of 32 sits below the retail category average of 45 (Qualtrics XM Institute, 2024).

Question
How do we turn post-purchase experience into a retention engine?
Answer
$2.06M net ROI over 18 months
Revenue recovered$1,560,000
NPS referral uplift$880,000
Program investment−$380,000
Net ROI$2,060,000
1 in 3
CX leaders cannot link their program metrics to financial outcomes Medallia
5 min
to generate a CFO-ready business case
#2
Securing budget is now CX leaders' second-biggest challenge, up from a lower-tier issue Deloitte Digital, 2025
The workflow

Answer 6 questions. Get a consulting-grade deliverable.

01
Answer 6 questions

Your industry, business model, size, customer journey pain points, and rough numbers. Pill selects — no free-form prompts. Takes under 5 minutes.

02
AI applies CXPA framework + SCQA

The CXPA CX framework and McKinsey's Situation-Complication-Question-Answer structure run silently. You never need to know either exists.

03
Share with your CFO

A shareable link, readable by anyone. Your CFO sees a clean document with cited sources and derived ROI figures — not a SaaS platform.

Strictly sourced from:

McKinsey & CompanyBCGBain & CompanyDeloitteAccentureOliver WymanKearneyForrester ResearchGartnerQualtrics XM InstituteHarvard Business ReviewCXPA
Pricing

Pay per deliverable.
No subscription.

One business case costs 1 credit. Purchase only what you need. Credits never expire.

1 credit = $10 $8 — 20% early access
One business case + presentation deck = 1 credit = $8
FAQ

Common questions.

Answer 6 questions about your industry, company size, customer journey pain points, and rough financials at boardin.net/survey. Boardin applies the CXPA CX framework and McKinsey SCQA narrative structure to produce ROI projections, initiative recommendations, and a shareable presentation backed by Tier-1 research — in 5 minutes.

Boardin generates a custom ROI formula based on your company's data, modeling revenue recovery from churn reduction, referral revenue from NPS improvement, and cost savings from operational efficiencies. All projections are grounded in evidence from McKinsey, Deloitte, Gartner, and CXPA so your CFO can verify the methodology.

SCQA (Situation, Complication, Question, Answer) is McKinsey's pyramid storytelling structure. It frames your business case as: the current situation, the complication that demands action, the question leadership must answer, and your recommended answer with financial proof. Boardin structures every business case in SCQA format automatically.

No. Boardin was built so you don't need CXPA or CCXP knowledge, prompt engineering skills, or consulting experience. You answer 6 plain-language questions. Boardin handles the CXPA framework, SCQA structure, ROI modeling, and evidence sourcing automatically.

New accounts receive 2 free credits. One credit generates one complete CX business case including ROI formula, financial projections, initiative recommendations, and a shareable presentation. No subscription. Credits never expire. Paid packages start at 2 credits for $16.

Your next budget meeting is closer than you think.

5 minutes to a CFO-ready business case. No account needed.

Build Your Business Case